About the Program
Westminster recognizes that working students already know a lot about the business world. Our BBA degree allows you to concentrate your time on developing new business skills and applying them directly to a professional setting. You will learn online, at your own pace, and in a program approved by the Northwest Commission on Colleges and Universities.
What You'll Learn
- Effectively communicate business concepts verbally and in writing to faculty and business stakeholders.
- Demonstrate an understanding of various ethical perspectives and use ethical and legal frameworks for decision-making.
- Develop skills to analyze and solve complex managerial problems.
- Demonstrate how individual and group leadership contributes to organizational goals and outcomes.
- Demonstrate the cultural, legal, economic and geo-political forces that impact business strategies within national and international contexts.
- Analyze and use accounting and financial information to interpret and communicate organizational performance to various stakeholders.
- Identify and understand markets for an organization’s goods and services, apply the activities that make up the value chain for those goods and services, and employ appropriate methodologies and techniques for ensuring product/service quality and speed to market.
Plan of Study
A student working full time usually completes this program in 12–18 months, depending on individual experience and personal commitments. The BBA degree consists of a series of five project sequences designed to help advance your career. This program takes place over a total of five semesters with regular opportunities for personal interaction with faculty mentors and fellow students.
My Ethical Perspective
Understand the concepts and ideas behind business ethics. Explore ethical reasoning and learn how to apply it when dealing with dilemmas in business and decision-making.
CEO for a Day
Explore how good management strategies lead to good business performance. This projects sequence helps you understand the principles of leadership and the tools of strategic analysis.
Targeting and Segmentation
Through this project sequence, you will discuss how markets can be segmented and positioned to fulfill consumer needs. You will identify and recommend appropriate segments in your market while developing practical skills.